What are the benefits of using 3D?

The display of images in true 3D can provide important benefits to both the user and the product incorporating the display:

Improved accuracy and reduced errors. Many applications strive for nearly perfect accuracy, but current 2D displays hinder this increased user performance. Examples include surgery and other medical procedures such as ophthalmology and endoscopy, industrial inspection, biomedical analysis, microscopy, telerobotics, manipulation of hazardous materials, small part assembly, engineering and architectural design and many others. The added depth information in Real-Depth 3D images allows users to grasp and understand the image much more quickly and accurately.

Product differentiation. A product which incorporates Real-Depth 3D imaging will be totally unlike anything else in its product class, enabling it to really stand out in markets which are more and more crowded. Examples include laptop and desktop computers, gaming systems, flat panel TVs, PDAs and other consumer entertainment devices.

Increased sales impact. It is becoming more difficult to attract consumers' attention in retail environments such as stores and malls. Displays which show Real-Depth 3D images make the products shown more real, more attractive and more interesting, and draw attention to the sponsor as an innovative, 21st century retailer.

More immediacy in computer games and home entertainment. Although both of these product categories have made significant strides in recent years in providing viewers with a more lifelike experience, nothing can match the reality of Real-Depth 3D!